Our process includes 4 steps:
1. DISCOVER – As a first step our product development team works with our customers to understand their brand and product goals. We then perform a market scan to identify gaps and unmet needs of target consumers, and to evaluate the competitive landscape.
2. DESIGN – Our product development and engineering teams collaborate through step 2 to create product concepts with corresponding value propositions. Product drawings and 3D renderings are used to qualify designs.
3. VALIDATE – Commercial samples are produced and tested. Product and packaging specs are reviewed with customers to ensure brand and product goals are achieved.
4. PRODUCE – The product is ready for production.